Indiatourism Mumbai launched the week-long campaign through mall branding activity to promote the national festival of Azadi Ka Amrit Mahotsav from 14 to 20th August 2021 at Reliance malls in Surat & Rajkot, Gujarat.
This week-long celebration includes special branding on the theme “Celebrating the life of Every Indian” to highlight the idea of acknowledging the role of every Indian in the growth and development of the country and promotion of the concept of “Azadi Trails” to encourage the people to discover places associated with the freedom struggle of India near their place of residence.